Copilot cut

Leading Credit Cards & Payment Processing Brands in AI Search

The same monthly sample, re-ranked using only Copilot answers.

August 2026 edition

Across the six months through August 2026, Bankwest leads AI search visibility in Credit Cards & Payment Processing on Copilot with a Goodie visibility score of 80.0, ahead of Stripe (78.8) and PayPal (78.2). The median score across the 10 ranked brands is 76.1. The most-cited source grounding these answers is finder.com.au at 3.9% of all citations, while brand-owned pages account for just 39.8%.

5k prompts · 1.7m AI answers · 7.8m citations · Goodie AI Visibility Index

Industry Benchmarks

August 2026 · Credit Cards & Payment Processing · Copilot
What good looks like in this category. Read a brand's own score against these before looking at who is winning.
Median visibility score
76.1
Half of the 10 ranked credit cards & payment processing brands score below this. The midpoint, not the average, so a few dominant brands do not distort it.
Index-wide median is 74.2
Score to enter the top 10
—
Fewer than ten brands are ranked in this category, so there is no top-ten bar to report yet.
Brands named per answer
5.6
A typical answer names six brands, so the consideration set is narrow and a mention is hard-won.
Index-wide average is 6.5
Citation mix
  • Editorial 5%
  • Reference 7%
  • Retail 5%
  • Other 83%
Other leads the third-party sources grounding credit cards & payment processing answers. Brand-owned citations sit in the next cell and are not counted here.
Brand-owned citation share
39.8%
Owned content is unusually strong here — brand domains are a citation source in their own right, not just the subject of third-party coverage.
Index-wide average is 24.2%
Industry sentiment
83/100
Mean tone of mentions across all ranked brands. Per-brand sentiment sits on each brand profile.
Prompts sampled
5k
Real buyer phrasing, 4 models
AI answers analysed
1.7m
204k in August · ▼ 1.4% vs July
Citations parsed
7.8m
1m in August · ▲ 0.3% vs July
Brands observed
534
10 ranked here · 524 unranked

Brand Visibility Leaderboard

All models AI Mode ChatGPT Copilot Perplexity
Brand visibility leaderboard for Credit Cards & Payment Processing, ranked by six-month average AI visibility score
#BrandVisibility scoreShare of voiceModelsΔ vs last monthSentimentTop cited source
01Bankwest
80.0
10.5%Copilot—85canstar.com.au
02Stripe
78.8
10.3%Copilot▲ 7.184statrys.com
03PayPal
78.2
10.3%Copilot—84statrys.com
04ANZ
76.3
10.0%Copilot—83finder.com.au
05American Express
76.1
10.0%Copilot—83americanexpress.com
06Square
76.0
10.0%Copilot▲ 5.383statrys.com
07Authorize.Net
75.7
9.9%Copilot▲ 9.283statrys.com
08Latitude
75.2
9.9%Copilot—83finder.com.au
09NAB
74.1
9.7%Copilot—82creditcard.com.au
10Adyen
72.5
9.5%Copilot▲ 6.481statrys.com
10 ranked · visibility is a six-month averageTop source = most frequent source in answers mentioning the brand · Δ compares Aug with Jul

Most-Cited Domains

The answer supply chain
Most-cited domains in AI answers for Credit Cards & Payment Processing
#DomainCitation shareΔ vs last month
01finder.com.au
3.9%
▲ 3.6
02stripe.com
3.2%
▼ 0.9
03shopify.com
2.3%
▼ 3.6
04money.com.au
2.1%
▲ 1.8
05creditcard.com.au
2.1%
—
06americanexpress.com
2.1%
▼ 0.9
07smartsmssolutions.com
1.8%
—
08canstar.com.au
1.8%
·
09bill.com
1.8%
—
10paypal.com
1.8%
·
Top 10 of 1k domains observedΔ compares Aug with Jul, in percentage points

Prompts, Topics & Movers

What's driving this month's answers

Top prompts

Top prompts sampled for Credit Cards & Payment Processing, with distinct brands named and sources cited
#PromptBrandsSources
01Business credit cards with expense tracking tools1434
02Merchant services reliable for online payments1526
03Travel credit cards with rewards that pay off1021
04Which cashback cards make sense for daily spending?911
05Payment gateways trusted by e commerce brands198
Top 5 of 5k sampledDistinct brands named & sources cited

Biggest movers

Aug vs Jul
Rising
Authorize.Netscore 75.7
▲ 9.2
Stripescore 78.8
▲ 7.1
Adyenscore 72.5
▲ 6.4
Falling

No falling brands this month.

4 ranked brands scored in both Jul and AugIndustry avg ±7.0/mo

Global Search Demand

Where this industry's questions originate
253,892 searches sampled
Tracked markets for Credit Cards & Payment Processing, by sampled search volume
#CountrySearch volume
01United States179K
02United Kingdom24K
03Japan14K
04Singapore12K
05Australia9K
06Canada7K
07Germany7K
08Italy681
09Egypt529
10France461
11United Arab Emirates301
12Saudi Arabia188
12 tracked markets
This edition

What Changed This Month

Bankwest leads Credit Cards & Payment Processing this edition with a visibility score of 80.0, ahead of Stripe at 78.8.

finder.com.au is the most-cited source grounding credit cards & payment processing answers, at roughly 3.9% of citations. Brand-owned pages account for 39.8% — the rest of the answer supply chain runs through third-party sources.

The median visibility score across ranked credit cards & payment processing brands is 76.1, and a score above 45.4 reaches the industry top ten.

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What you get
  • Visibility score
  • Industry rank
  • Brands ahead of you
  • Model and source gaps
Our Methodology

Our Approach to Gathering AI Visibility Data

We process millions of real prompts across AI Mode, ChatGPT, Copilot and Perplexity, then track which brands, products, and domains show up in the answers. That's the raw data behind every score in the Index.

Real Intent Capture

This data results from processing millions of real user prompts. We use advanced semantic and agentic processing to categorize them and define intent, filtering out noise to focus on high-value queries.

Global Model Interrogation

We execute these prompts across different models, including GPT, Perplexity, AI Mode, and more, and across different regions. This allows us to map model understand exactly "how they think" in each market.

Attribution Mapping

We analyze the generated answers to capture the "Kingmaker" domains; the specific sources the models cite giving you a causal link between source authority and brand visibility.

Read the full methodology → Read the full methodology →
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FAQ · Credit Cards & Payment Processing

Questions?
We Have
the Answers.

Bankwest currently leads AI search visibility in credit cards & payment processing with a Goodie visibility score of 80.0, measured across the tracked AI models.

finder.com.au is the most-cited source in credit cards & payment processing AI answers, grounding roughly 3.9% of citations in this industry.

The median score among ranked credit cards & payment processing brands is 76.1. A score above 45.4 places a brand in the industry top ten.

Each edition samples the same tracked prompt set across the models Goodie follows, then ranks brands by how often they are named in those answers.

Monthly. Each edition re-samples the tracked prompt set so month-over-month figures are directly comparable.