We have the answers.
Yes! In fact, ChatGPT is becoming the new storefront. Whenever a query implies shopping intent, ChatGPT automatically pivots from answering in its typical format to showing product carousels with details and direct links to retail sites. These product picks aren’t ads, and are selected by AI based on intent and context.
It depends on who your customers are. As of August 2025, ChatGPT and Rufus are leading the way in AI shopping advice. They recommend products, assign labels like Best Value or Top Pick, and suggest retailers.
AI already shapes recommendations for millions of shoppers. For brands, the key is understanding how often your products show up, how they’re ranked, and which competitors appear alongside you; that’s what Goodie tracks!
AI shopping visibility consists of knowing where or if your products are showing up in recommendations that are generated by AI. It’s about seeing if your products make the carousel, what labels they earn, and how your share stacks up in each category
In the era of AI search, shoppers are starting their searches with LLMs or chatbots rather than Google. The brands winning these conversations are the ones that understand how AI chooses products.
No. SEO is about ranking; AI search is about representation. Google’s AI Mode doesn't just link to you—it describes you. LLMs decide what to say based on how clearly, consistently, and authoritatively your content signals relevance.
While some technical SEO foundations still apply (e.g. crawlability, structured data), traditional tools don’t address AI-specific challenges. Goodie is built for this new era—helping you detect representation gaps, optimize content narratives, and ensure your brand shows up accurately in every AI-generated answer.