Fresh Updates in AI Search Optimization

AI search is binary: named or ignored. Learn how answer engines pick winners—and what your brand must do to stay visible in the age of instant answers.

Is AI the new front page for your brand? Learn how LLMs are transforming PR and actionable strategies to capitalize on these shifts and manage your reputation.

Generative Engine Optimization (GEO) is reshaping digital search—are you ready? Learn how GEO differs from SEO, why it matters for AI visibility, and how to future-proof your content for platforms like ChatGPT, Gemini, and Perplexity.

AI agents are reshaping how we discover, interpret, and act on online information, creating both opportunities and risks for brands that must now optimize for a new era of Agent Experience (AX). Dive in to learn how structured data, clear content strategies, and smart tools can supercharge your AI visibility and protect your brand.

AI crawlers are reshaping how content is discovered online—are you ready for them? Learn how to optimize your site for AI crawlers to boost visibility in next-gen search experiences.

Want your brand to show up in Perplexity answers? This guide shows you exactly how to align with its ranking signals and stay ahead in AI search.

The biggest study covering Answer Engine Optimization (AEO) visibility factors of its kind. Learn about the variables impacting your brand visibility on AI search and LLMs like ChatGPT, Perplexity, Gemini and Claude.

As search and answer engines advance, the phrase "Google it" is now rivaled by "ChatGPT it". Marketers are adapting by combining Answer Engine Optimization (AEO) with traditional SEO, optimizing for both AI-synthesized answers and traditional search results.

Does AI search deliver better B2B leads than Google? We analyzed 117k+ leads from ChatGPT, Perplexity, Gemini, and traditional search to uncover surprising insights on pipeline quality and closed-won rates. Discover why your AEO strategy needs an urgent update.

75% of searches end without a click. This guide breaks down how Answer Engine Optimization (AEO) helps your content get quoted and your brand cited—before clicks even happen.

Discover the 15 data-backed elements driving AI search visibility in 2025 by downloading the AEO Periodic Table report. Our research across 1 million+ prompts reveals what ChatGPT, Claude, Gemini, Grok and Perplexity prioritize.